Être Patisserie

How we helped

Visual Identity

Être Patisserie wants to bring fine desserts to the people. ÊTRE, pronounced as “AT” in French. Means “To Be”. The word is adapted from Raison d’Être, “Reason to be" or in another meaning – "Purpose”.

Ann was inspired when she was volunteering in Cambodia that helps human trafficking victims and sex workers to readapt to life and society. She hopes to create a platform to empower younger generations or women in need such as single moms to learn a skill set. Most importantly, to help them explore the possibilities of life.

Ann was inspired when she was volunteering in Cambodia that helps human trafficking victims and sex workers to readapt to life and society. She hopes to create a platform to empower younger generations or women in need such as single moms to learn a skill set. Most importantly, to help them explore the possibilities of life.

She asked for the gold as her brand primary base. We pick a calmer gold texture that is a unique texture that stood out from the ordinary gold enhancements. Gold as the primary colour, grey as the transition colour and green to adorn the overall colour combination. We want the brand to feel not simply professional and minimal, but mature, classy, clean and feminine brand personalities and style.

How we helped

Visual Identity